We Strike with Precision
Targeted Google Ads that Deliver 3× ROI for Japanese F&B Brands in the U.S.



Trusted By
- Tokyo Ramen Co.
- Sushi World
- Mochi House
- Sake Masters
Why Choose Shinobi Ads?
Precision Targeting
Reach Japanese food lovers near you at the exact moment they search.
Data-Driven Decisions
Our campaigns evolve using real-time analytics to keep ROI climbing.
Dedicated Account Ninja
You'll have one expert focused solely on crushing your goals.
Our 4-Step Process
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1. Audit
We analyze your current marketing efforts to find hidden opportunities.
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2. Strategy
We craft a custom Google Ads plan tailored to your brand and audience.
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3. Launch
Campaigns go live with tight tracking and conversion-focused copy.
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4. Optimize
We constantly tweak bids, keywords and ads for maximum profits.
Services
Search Ads
Appear at the top when hungry customers search for Japanese cuisine.
- Keyword research & setup
- Compelling ad copy
- Ongoing bid optimization
Display Ads
Showcase mouthwatering imagery across relevant websites.
- High-impact banners
- Targeted placements
- Brand-safe networks
Local Ads
Drive foot traffic to your restaurant or store.
- Google Maps visibility
- Location extensions
- Promoted pins
Real Results
- Google Partner certified specialists
- Average 3× return on ad spend
- Over 1M clicks delivered last year
Free Tips
1. Master Negative Keywords
- Review search term reports weekly.
- Add irrelevant terms as negatives.
- Save budget for real prospects.
2. Optimize Ad Extensions
- Use sitelinks to promote key pages.
- Add callouts with unique selling points.
- Refresh extensions every month.
3. Rotate Ads Evenly
- Test multiple headlines.
- Let them run for two weeks.
- Pause underperformers.
4. Use Geo Targeting
- Set locations around your stores.
- Exclude areas you don't serve.
- Bid higher near competitors.
5. Schedule Ads for Peak Times
- Analyze when orders spike.
- Run ads heavily during those hours.
- Lower bids overnight.
6. Track Phone Calls
- Use call extensions with tracking numbers.
- Measure call length as conversions.
- Optimize keywords that drive calls.
7. Leverage Remarketing Lists
- Create audiences from site visitors.
- Show tailored ads to past shoppers.
- Bid more for returning users.
8. Monitor Search Impression Share
- Check lost share due to rank.
- Increase bids if profitable.
- Improve ad quality scores.
9. Split Test Landing Pages
- Create variations of your main page.
- Use a testing tool to compare.
- Keep the version with best conversion rate.
10. Analyze Device Performance
- Segment reports by device.
- Adjust bids for mobile versus desktop.
- Create mobile-optimized ads.
11. Use Responsive Search Ads
- Add multiple headlines and descriptions.
- Let Google mix and match for you.
- Review asset reports to refine.
12. Keep Campaigns Organized
- Group keywords by theme.
- Use clear naming conventions.
- Archive old experiments.
13. Focus on Quality Score
- Improve landing page relevance.
- Write clear, keyword-rich ads.
- Increase expected click-through rate.
14. Utilize Audience Exclusions
- Exclude existing customers if needed.
- Remove job seekers and vendors.
- Keep ads aimed at buyers only.
15. Test Different Bidding Strategies
- Try Target CPA for lead goals.
- Experiment with Maximize Conversions.
- Compare results monthly.
16. Add UTM Parameters
- Tag all final URLs.
- Use analytics to track behaviour.
- Attribute sales to the right ad.
17. Optimize for Local Searches
- Add location keywords.
- Enable location extensions.
- Encourage reviews on Google.
18. Use Ad Customizers
- Insert countdown timers.
- Dynamically update prices.
- Create urgency that converts.
19. Watch Your Competition
- Use Auction Insights report.
- Note who outranks you.
- Adjust bids and copy accordingly.
20. Refresh Creative Frequently
- Rotate new images every quarter.
- Test seasonal ad copy.
- Keep ads from getting stale.
21. Implement Conversion Tracking
- Install tags on your site.
- Track purchases and sign ups.
- Optimize toward actual revenue.
22. Review Reports Regularly
- Set a weekly reporting cadence.
- Identify trends early.
- Scale what's working.
Testimonials
Shinobi Ads took our ramen shop from hidden gem to local icon. Our phone rings nonstop!
- Sara L.
The team cares about results and it shows. We saw triple the orders in just two months.
- Alex M.
FAQs
- How soon can campaigns launch?
- Most accounts go live within two weeks after our initial call.
- What is your pricing model?
- We charge a flat monthly management fee plus ad spend.
- Do you work with small restaurants?
- Yes, we specialize in helping growing F&B businesses.
- Can you run video ads?
- Absolutely, we create and manage YouTube campaigns as well.
- Is there a long-term contract?
- No, our agreements are month-to-month.
- What do you need from us?
- We'll ask for access to your website analytics and branding assets.
- How do you report results?
- We send detailed dashboards every month and review them together.
- Do you handle multi-language ads?
- Yes, we can create Japanese and English campaigns.
- Who owns the ad account?
- You retain full ownership of all data and campaigns.
- What if we need help fast?
- Your dedicated account ninja is always an email away.